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Goodwille is on a mission to identify Nordic start-up stars ready to take over the world

British professional service provider Goodwille introduced Instagram hashtag #startupthursdays to identify the most promising Nordic start-up stars at an early stage of growth, exposing them to the UK, one of Europe’s most attractive markets.

Scandinavia has become a ‘Unicorn Factory’ over recent years, many of whom have successfully changed planet earth. You might not realise that some of the world’s biggest video games, streaming sites and FinTech companies hail from the cold of Scandinavia – but they do.

“We believe these ambitious start-ups deserve early exposure and attention, and we would like to be a part of making the UK market aware of these awesome young companies.”  – James Service, Marketing Executive, Goodwille.

The growing Instagram hashtag #startupthursdays was founded in 2015 and has since featured a new and promising Nordic start-up every week. Goodwille, with the majority of its client base from Scandinavia, saw that the Nordic start-ups performed very well on the UK market but as a new company often struggled to gain exposure in the UK.

“By recognising and celebrating these ambitious Scandi start-ups we wish to give them a kickstart in the UK. Not all of the featured companies exist in the UK but they are all companies we believe have potential for future international expansion.” – James Service.

The fields the featured start-ups are active in is not limited but the general tendency is FinTech or app development, but the list also includes companies in the biotech, service and electrical sector. Feel free to contact Goodwille if you know of a Nordic start-up that deserves exposure to the UK market.

Follow Instagram account @Goodwillegroup to stay updated about the latest, and hottest Northern start-up stars.

Press Contact & Media Inquiries for Goodwille

Lovisa Sekund: lovisa.sekund@goodwille.com

Business Inquiries for Goodwille

James Service: james.service@goodwille.com