May 24th, 2023


A new Swedish brand, founded in 2019 by Tove Langseth and Filip Nilsson.

They create underwear and sportswear and we’ve set out to raise the bar in both these worlds.

No dusty ideas about women, bodies and underwear design.

They focus on clothes that feel liberating and sensual and they work hard to minimise the impact this effort has on our planet.