International expansion is the goal of many businesses and while launching your business in a new marketplace is very exciting, it’s critical that you spend your time doing the things that bring value to your business. For companies, and startups in particular, the most important resources you have to play with for the new market launch is time and money. A virtual office solution is one of the many ways in which you can reduce your costs, and save yourself time, so you can’t afford NOT to consider it when you are starting a UK business.
What is a virtual office?
A virtual office is a cost-effective solution for creating a UK presence without renting a physical office space and employing office staff. It provides all the benefits of your own office space, but for a fraction of the cost. You might disregard these tasks as trivial, but they really can eat your time and be a distraction from the activities you should be focusing on to grow your business.
Virtual office solutions can cover a range of different services. Some of the most common virtual office services include:
- Telephone answering
- Post handling
- Customer support
- Meeting room hire
How can a virtual office support the success of you UK business?
A virtual office brings several benefits and could increase the chances of your success in the UK market. Here are some of the main reasons our clients choose to use a virtual office solution to ensure their UK business thrives.
Focus on your core strength
A virtual office gives small businesses that are entering the UK market access to the support functions needed to run the business operations without having to employ someone to do it. When you establish in a new market and only have a few employees you need them to add direct value, at all times, and contribute to growing the business. A virtual office is a great solution to maximise your resources before the business warrants creating a permanent job for tasks like answering the phone and other administrative tasks.
Finding the perfect office takes time, especially in London where office rents are exceptionally high. Jump too soon and you might find yourself caught up with an expensive lease that is not fit for your longer-term growth plan. And even if the goal is of course a successful UK expansion, unforeseen situations can occur that might result in that you want to exit the market.
It’s just simply not worth risking the cost and investment for an office when you just start out in a market, as your key to a successful market launch is flexibility. A virtual office gives you just that – flexibility, while at the same time offering all the benefits and processes needed to give you a head start on the UK market.
A good impression
But a virtual office also offers another very important advantage for companies operating in UK– it gives the impression of an established and more serious presence in the UK. Business is all about relationships and a UK phone number and address gives you credibility as a business as it shows commitment to the market.
A UK presence sends an important message to potential clients and suppliers. Just think for yourself –would you rather do business with a company that is in the same country, or someone who is elsewhere in the world (and likely a different time zone).
So is a Virtual Office only for companies launching on the UK market?
Not necessarily! Businesses of any size and at any stage of growth can reap the benefits from using a virtual office solution. It all depends on your business’ needs and what services you require. Virtual office services provide the flexibility to grow with your business while always maintaining a high level of professionalism, so it’s an excellent solution also for scaling businesses. By outsourcing your non-core business activities, you give yourself more time to focus on growing your business, regardless if you are just starting out or if you are more established on the UK market.
So as you can see, a virtual office solution gives you both a better chance at impressing potential clients, as well as more time and money on your hands. If you are just starting up in the UK and want your UK business to get a head start without involving too much risk and capital, or if you are a more established business that want to streamline your operations and maximise resources, then a virtual office is definitely something you should consider.
Goodwille’s Virtual Office service, available in both London & Warwick, provides you with a selection of services to suit your needs at any stage of your business’ growth. Read more about our Virtual Office services here or contact our Front of House Manager Evy Rune to find out how we can help create a UK presence for your business.